User Experience Research

I can help you visually break down user behavior in a way that just makes sense. By digging into user behavior and mapping out their actions, we’ll uncover emotional reactions and key brand touch points that give us clear, actionable steps for improving your product. It’s all about taking those insights and turning them into something super useful! I try to follow UX best practices while pushing fun, usable design outputs.

Here’s a peek at what we can achieve by tapping into the power of well-curated user experience research.

User Experience Design Highlight: Service Mapping

Problem solved -
How might we create an ideal buying experience of a cloud-based software for new users?

Recent User Experience Mapping Examples

Custom User Journey Mapping -
Understanding Elderly Care

User Flow and Service Design Examples

More Design Research Assets

Product Manager, Private Software Company

“We really like the way Hope approached our project. We learned that we can make big changes happen for our customers even in small dev changes to our app.”

Design Director, New Product Development Agency

“Hope leads projects in a way that keeps our team on track and our stakeholders confident
in our design.”

hopewadle.design

I’m a Value Driven Designer

The design of any system needs to consider the business, the customer, and the wider context in one holistic process. Uncovering the intersections of business, customer and environmental value takes a specialist who can see the bigger picture and connect the themes.

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User Interface Design / User Experience Design

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Persona Design